Personalise your name on this Be a Shark Hero Tee, designed by WWF-Malaysia.
Demand for shark fin soup is great that within a few decades sharks have been dangerously overfished. Each year, 10 millions of sharks are killed with their fins destined for the shark fin trade. Based on reports of the highly respected International Union for Conservation of Nature (IUCN), the only international scientific body that assesses extinction risk for plant and animal species :
1) 1/3 of all shark species are threatened with extinction.
2) 80% of open ocean shark species frequently targeted in high seas fisheries are threatened or near threatened with extinction.
3) All 14 species of shark most prevalent in the shark fin trade are threatened or near threatened with extinction.
Hammerhead, Silky, Oceanic, Sandbar, Shortfin Mako, Bull and Tiger sharks, all predominant in the shark fin trade, have experienced population declines of 90-99% in several areas where they were naturally plentiful. Most of the shark species that are regularly targeted for their fins are slow to mature, reproduce infrequently and only have a few pups at a time. This makes it very difficult for sharks to recover from relentless overfishing.
For every limited-edition Shark tee sold, ZooBabies will dedicate a percentage of sales in collaboration with Shark Savers Malaysia (SSMY), to create awareness and educate the public and our future generations to reduce consumption of shark fin soup.